【每日一练】2019年银行校园招聘每日一练(9.9)

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【每日一练】2019年银行校园招聘每日一练(9.9)

　　为帮助考生打好基础，华图银行校园招聘网提供2019年银行校园招聘考试每日一练，更多备考信息尽在华图银行校园招聘网。笔试备考中，您可以通过(机考模拟系统)刷题，提高你的备考成绩。

　　欧洲的经济学家Mr.T跟你谈了欧洲的一些优势，以及一些好的企业。请根据下列资料回答问题

　　The best-selling sports drink Zumo is produced by Zumospa a food and drinks company based in Valencia Spain. In the last financial year, Zumo contributed 30 million Euros to Zumospa’s annual sales revenue, accounting for 20% of the company’s total turnover. It is, in fact, Zumospa’s cash cow, generating more revenue than any other of its products.

　　At present, Zumo is sold only in Europe. However the sports drink market is the most rapidly growing segment of the World beverage markrt. Zumospa is now looking outside Spain for markets and would like to make Zumo a global brand.

　　Zumospa needs to reposition it for the global market. Initial research suggests that Zumo is perceived as a Spanish drink and its close identification with Spain may not be suitable when developing a global brand.

　　1.What is Zumo?

　　A. It is a Spanish food

　　B. It is a soft drink

　　C. It is a sports drink

　　D. It is a food and drinks company

　　2.Approximately what is Zumospa’s total turnover?

　　A. 100 million euros

　　B. 150 million euros

　　C. 20 million euros

　　D. 30 million euros

　　3.What can be inferred from the article?

　　A. Zumo does not need to change its brand name

　　B. Zumospa only produces sports drinks

　　C. Zumo is available in Europe and North America

　　D. A Spanish identity is not suitable for Zumo to tap into global market